Programmatic TV and cross-screen video advertising will be TubeMogul’s areas of focus in 2015, Wilson said. And while he doesn’t believe it will be a “material revenue generator this year,” he asserted that the company is “building the pipes now to unlock a truly enormous opportunity in 2016 [and beyond].”
via TubeMogul Reports $36.1M Revenue In Q4, Will Focus On Programmatic TV In 2015 02/27/2015.