The integration marries Ooyala’s existing technology, which focused on ad severing and analytics, with the programmatic ad technology it acquired via Videoplaza. The result is a new plugin available to all Ooyala customers that includes a slew of new features, including anti-ad blocking tech, audience targeting, real-time dynamic ad insertion and more.
Source: Following Acquisition, Ooyala Integrates Videoplaza’s Programmatic Platform 06/16/2015