A Fragile Moment for Big Media 

We’re living in an age where the underdog wins. Startups — and individuals with the mentality of startups — have the agility to shift massive industries. One need only look to Uber as an example of this. Now we’re seeing the same principle apply to the media industry, where small players are causing big changes as a result of the low distribution costs and high ad-revenue potential on social media.

Source: A Fragile Moment for Big Media | Re/code