The upside of Facebook’s unprecedented power

Facebook provides content owners the ability to reach over 1 billion users who each spend 50 minutes on average on the platform every single day. As a point of reference, daily newspaper circulation peaked in the U.S. at about 60 million households and today, cable television reaches approximately 100 million households. Bottom line: An unprecedented global distribution opportunity.

Source: The upside of Facebook’s unprecedented power – Recode