YouTubers are expanding their fanbases—using books

A lot of YouTubers are getting book deals now, including many of the big names like Tyler Oakley, PewDiePie, Miranda Sings, and Shane Dawson. It’s easy to dismiss these books as money-grabs by publishers desperate to gain new customers or fame-grabs by YouTubers who want another thing to put their faces on. But these books aren’t all terrible. YouTubers have produced some interesting stories that are (believe it or not) best told via the written word rather than on video.

Source: YouTubers are expanding their fanbases—using books | Ars Technica