Warner boss Steve Cooper talks TikTok and Peloton revenues and the value of record labels

According to Cooper, as a result of WMG’s “digital first strategy”, the company’s revenue from emerging platforms, including Facebook, video app TikTok and fitness platform Peloton “is now running at roughly $235 million on an annualized basis”. Cooper also confirmed that this figure is “just from recorded music”.

Source: Warner boss Steve Cooper talks TikTok and Peloton revenues, the rise of virtual artists, and the value of record labels