Spotify Buys Podcast Analytics Firms Podsights and Chartable

Financial terms of the deals were not disclosed. The addition of Podsights and Chartable will help make the audio-streaming giant a more attractive partner for advertisers and publishers to do business with, according to Dawn Ostroff, Spotify’s chief content and advertising business officer. “We believe we’re still in the early chapters of digital audio and the opportunity for advertising in this space remains significant,” Ostroff said in a statement.

Source: Spotify Buys Podcast Analytics Firms Podsights and Chartable

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