Paul Sweeting

Online Video : It’s Only Getting Started Now

The age of platforms not taking care of makers may come to an end. YouTube “stars” generate tons of views for YouTube, but those views don’t translate into meaningful earnings for most of them. As the size of the entire pie grows bigger, there needs to be a piece for everyone. In most media businesses, rents typically acrue to the creators. And this is critical to the long-term success of any two-sided marketplace that connects providers and consumers.

via Online Video | Andreessen Horowitz.

Verizon Likes OTT Video Prospects

Verizon has been looking at delivering OTT video services to consumers in two different ways: the first over LTE Multicast to wireless subscribers on its LTE network and the second over the Internet to home broadband users. In the company’s last earnings call, Shammo said each method offered a distinct way to address the growing demand for untethered video services, with Verizon likely using LTE Multicast to beam major live TV events to wireless subscribers and the Internet to target some type of subscription service to the growing group of “millennials” who have never been pay-TV customers.

via Light Reading.

How ‘digital trial content’ could push Verizon over the top

a recent patent application may offer some clues about how Verizon could convince media giants like Disney and Viacom to license programming for distribution through a virtual cable service. The invention, titled “Content Trial Usage Via Digital Content Delivery Platform,” shows how content owners would be able to offer consumers trial subscriptions that would offer access to their networks for periods ranging from four hours to one week.

via How ‘digital trial content’ could push Verizon over the top.

TV on your phone: Dish prevails in copyright fight with broadcasters

US District Judge Dolly Gee of Los Angeles found that the Dish Anywhere service does not infringe the copyrights of broadcasters. The Tuesday decision, if it survives appeal, is significant because it allows consumers to watch television on non-television devices outside the home. What’s more, the litigation was seen as a first test case following the Supreme Court’s decision last year in which the high court essentially shuttered broadcast streaming service Aereo.

via Ars Technica.