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Cord-Bundlers Are the True Disruptors | Concurrent Media
The cutters and the cord-nevers (linear TV’s lost generation) are not the centers of influence in accelerating audience fragmentation. It’s the cord-bundlers — the households stitching together a host of subscription VOD services (like iTunes, Netflix or Hulu), in addition to their cable subscriptions — that are proving the most disruptive. The ever-expanding number of devices