Apple’s Beats 1 to Feature Sponsors, Not Standard Ads | Concurrent Media
Apple is adopting a sponsorship-only model in seeking advertisers for Beats 1, according to people briefed on Apple's plans. Beats 1 will not carry the normal audio and video ads that run on Apple's Pandora-like iTunes Radio service, which Apple seems to now refer to as simply Radio. Instead, Beats 1 will feature what Apple
