concurrentmedia.com
Yahoo Sells Out Ad Space for Live-Stream of N.F.L. Game | Concurrent Media
When the Buffalo Bills-Jacksonville Jaguars game from London is streamed free globally by Yahoo on Sunday morning, the commercial breaks will be filled with ads from a roster of familiar companies like Microsoft, Citi and American Express. Yahoo announced Thursday that more than 30 advertisers would present spots during the game and that the webcast