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Warner Music strikes partnership with $90m-backed influencer text-messaging platform Community | Concurrent Media
The partnership will see select Warner Music artists given the power to “personally text with fans” via a 10-digit Community number – about exclusive releases, ticket sales, merch, and more, “free”, according to a statement “of social algorithm interference, spam, and ads”. Source: Warner Music strikes partnership with $90m-backed influencer text-messaging platform Community