I worked at YouTube/Google for 3 years and really saw how a tech company solves problems. We use data to determine not our entire creative decision, but to give us a direction (regarding) which talent we work with and what topics we’re interested in, in terms of series. It’s not us just saying, “This YouTuber has this many subscribers.” It’s also, “What do other people want to know about them and how do they find out?”
via Finding Grace at the Hollywood and Silicon Valley intersection » StreamDaily.