“Retooling of the show is recognition that the digital economy is broader than just cable,” said Mark Bell, vice president of industry affairs at the National Cable & Telecommunications Association about the group’s annual convention. The show, now known as INTX for “Internet and Television Expo,” is coming up May 5-7 in Chicago’s McCormick Place. From the unusual layout of the exhibit floor to outsourced segments of the high-profile general sessions, INTX’s organizers expect that the event will intensify cross-industry focus on such topics as over-the-top competition, wireless integration and back-end operations.
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