Spotify, the popular music streaming app with 75 million users, wants to ramp up its profile as a platform for more than just music listening. And to that end, it has linked up with Genius, the startup that annotates music lyrics and other online content, to provide backstory and commentary that pop up as you stream tracks on Spotify. The partnership will kick off with a free hip hop playlist, Behind the Lyrics (Hip Hop), and it will expand next week with Behind the Lyrics (Hits).
Source: Spotify And Genius Team To Stream The Backstory On Music Tracks | TechCrunch