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Why Marissa Mayer’s big bet on Tumblr never panned out 

Posted onJune 12, 2017AuthorPaul Sweeting

Tumblr suffered from lack of ad-product innovation, eclipsed by Instagram and then Snapchat; management collision with Yahoo; and multiple sales reorganizations in recent years.

Source: ‘Nobody at Yahoo understood Tumblr’: Why Marissa Mayer’s big bet on Tumblr never panned out – Digiday

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