While the technology is there, and the consumer sentiment appears to be strong, if there is one thing holding back broadcast’s shift to OTT it is the business model.
Source: Video Insider: Is Broadcast TV’s Future Over-The-Top?
Media +Technology Intelligence
While the technology is there, and the consumer sentiment appears to be strong, if there is one thing holding back broadcast’s shift to OTT it is the business model.
Source: Video Insider: Is Broadcast TV’s Future Over-The-Top?