Media +Technology Intelligence
While Verizon clearly hopes its planned OTT video service will drive additional subscription fees it is also meant to provide a platform to further monetize Verizon’s user base through advertising and pay-per-view programming. Read More …
As it has done throughout the rest of the media ecosystem, mobility holds the potential to transform piracy by making it both more social and more personalized — and much harder to track and measure. Read More …
ESPN knows that some renegotiation of the bundle is inevitable. What it can’t abide is renegotiation on someone else’s terms. Read More …
In his statement on Comcast’s decision to drop its $45 billion bid for Time Warner Cable, Federal Communications Commission chairman Tom Wheeler made it clear his agency was concerned about the merger’s potential impact on the development of the over-the-top video market: Today, an online video market is emerging that offers new business models and Read More …
LAS VEGAS–Last week’s National Association of Broadcasters convention here saw multiscreen, over-the-top broadcasting move, physically and figuratively, from a back corner of the Las Vegas Convention Center to front-and-center of the discussion. “Broadcasting obviously does not exist in isolation, but as a vital piece of the dynamic and ever-changing media and entertainment landscape,” NAB president Read More …