Category: Uncategorized

With an estimated 50 million creators and an ecosystem about to generate $14 billion in 2021, the creator economy is bigger than Brunei’s GDP. One of its defining features is its grassroots involvement. A recent study reveals that ”58% of users say that, in the next 12 months, they would pay a monthly subscription fee between Read More …

Music has lost eight percent of its stateside listenership share to spoken word audio – including podcasts and audiobooks – since 2014, according to a new study. During the last month, the document states, a full 75 percent of the U.S. online population (age 18 and up) has listened to spoken word audio content, with Read More …

Platforms like HBO Max, Netflix, Apple TV+, Amazon’s Prime Video, Hulu and Paramount+ continue to keep a vise-like grip on their data, and, nearly a decade into the streaming era, the lack of transparency is making it nearly impossible for dealmakers, and even viewers, to define what is a hit and what is a bomb. Read More …

The Federal Trade Commission recently made it clear that it sees the practice as 1) one of several “dark patterns that trick or trap consumers into subscriptions” and 2) straight-up illegal. The FTC vowed to ramp up enforcement on companies that fail to provide an “easy and simple” cancellation process, including an option that’s “at least as Read More …

Majority of gamers already use a subscription service Read More …