Media +Technology Intelligence
For all the disruptive innovation Apple has unleashed on the markets for devices and software it has not been particularly disruptive to the content markets it has entered. Often just the opposite. By the time Apple introduced the iTunes Music Store the record business was already reeling from the impact of Napster and its progeny. Read More …
According to a report by Recode’s Peter Kafka, which apparently is not a joke despite its April 1 dateline, Apple is asking the TV networks to provide their own streaming infrastructure and handle their own video delivery as part of Apple’s planned subscription OTT service. The two leading theories for why Apple is looking to Read More …
Ever since the Wall Street Journal reported earlier this month on Apple’s evolving plans to launch a multichannel subscription streaming video service, much has been made, largely by those already inclined to be suspicious of Comcast’s motives, of the reported absence of Comcast-owned NBC from the talks Apple is said to be holding with the other Read More …
As with Apple Pay, an Apple TV the data-sharing arrangement with the networks would not be possible — or at least less likely — if Apple had designs on monetizing those data itself, such as by establishing its own programmatic video ad platform. Once again, Apple is apparently willing to forgo its proprietary access to its user data in the interests of the broader ecosystem and its own strategic position within it. Read More …
LAS VEGAS– At their press conference here during CES, Dish executives made sure everyone got the message about their low, low prices for the new Sling Television linear OTT service. “The price will be substantially — and I mean substantially — below” traditional pay-TV offerings, Dish president Joe Clayton trumpeted. For just $20 a month Read More …