Verizon Completes It’s Web 1.0 Roll-up, But May Not Stop There
Taking on Facebook and Google may not be Verizon’s real goal in buying up media properties Read More …
Tag: online advertising
Competing With Free
“Just because a service doesn’t require a subscription fee doesn’t mean the music is free.” Read More …
Verizon Opts Into AOL
While Verizon clearly hopes its planned OTT video service will drive additional subscription fees it is also meant to provide a platform to further monetize Verizon’s user base through advertising and pay-per-view programming. Read More …
Following the Flipboard flip-flops
Publishing The New York Times and Conde Nast each reversed its policy recently regarding aggregation of their content through the iPad and Android reading app Flipboard, and the reversals are revealing on the question of value-capture for online content publishers. After originally allowing all digital content from The New Yorker and Wired to be pulled into Read More …