Bay area technologists once talked about the company with somewhat fearful reverence lest they ever damage their chances of scoring a lucrative job in Cupertino, but now they are starting to vent about what’s seen as a secretive, controlling culture. The company’s not attracting the top young talent, who opt for Facebook or Alphabet (Google’s new parent company), or better yet Uber and Airbnb, say recruiters. And, since the wage collusion lawsuit has been settled (a case in which Apple, Google, Adobe and others worked together to depress engineer wages by not poaching talent), talent is more likely to move around.
Source: Apple – losing out on talent and in need of a killer new device | Technology | The Guardian