Social Mobile Video Explodes

Posted onAugust 18, 2016AuthorPaul Sweeting

Diffusion predicts that the total amount of time U.S. consumers spend watching social mobile video (let’s call it SoMoVi) will soar from 684 million minutes per day this year to a remarkable 7.4 billion minutes per day by 2025.

Source: Social Mobile Video Explodes 08/18/2016

One of the more striking aspects of the conversation around Musk’s pursuit of Twitter, including from Musk himself, has been its U.S.-centric focus. Much of the discussion has been framed against the backdrop of the U.S. culture war and the ersatz controversy over so-called cancel culture, such as around whether Musk will invite U.S. figures like Donald Trump, Katie Hopkins and Alex Jones to rejoin the platform after they were banned by the previous management for violating Twitter’s policies on hate speech and disinformation. Yet Twitter is a global platform. Read More …

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