AT&T: We pulled back on DirecTV Now promotion in Q1 to let platform ‘mature’ 

After aggressively touting the addition of 200,000 DirecTV Now subscribers in the first month of the virtual pay-TV service alone, AT&T somewhat conspicuously didn’t reveal how many customers the service added in its first full quarter.

Source: AT&T: We pulled back on DirecTV Now promotion in Q1 to let platform ‘mature’ | FierceCable