As the U.S. emerges from the lockdown haze, fans are still cautious about writhing in a steamy horde to take in their favorite rocker. Big stars won’t make enough money to make a tour of partially full, socially distant arenas worthwhile, and movie theaters are still struggling to draw in consumers. So, what began as a stopgap has grown into a world-wide entertainment offering executives are hoping somewhat replicates the live event.
Source: The Hottest New Concert Venue: Your Local Movie Theater
