According to new figures confirmed by the UK’s official recorded music trade org, the BPI, the British market saw 147.2 billion total on-demand audio streams in 2021. That was up by 7.9 billion – or 5.7% – on 2020’s total haul (139.3 billion). This might sound like a lot… but when you compare it to the trends of previous years, it’s really not.
Source: The brakes have been slammed on audio streaming’s growth in the UK. Is the US next?