Social Media’s Enterprise Moment
In contrast with Facebook, Twitter is less about its users than it is about the information they exchange there. Read More …
Tag: B2B
You say goodbye, I say Hello Music
The artist & repertoire (A&R) reps at a record label are like reporters at a newspaper: a cost center performing an inherently inefficient task that generates no direct revenue of its own but is nonetheless critical to the operation of the rest of the enterprise. Without reporters to gather the news, publishers couldn’t aggregate reader eyeballs to Read More …
What media companies could learn from OpenTable.com
UPDATE: OpenTable successfully sold 3 million shares in its initial offering Thursday at $20 a share–well above its target range of $16 – $18. The shares closed up nearly 60% in their first day of trading, to $31.89. We’re a long way from the heady days of a decade ago when justaboutanything.com could go public Read More …